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Tag : hotel marketing

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Tambourine Shares - It’s Valentine’s Day: What Are Hotel Marketers Loving?

February 14, 2018

Each year around Valentine’s Day, we ask clients, partners and industry insiders what they are feeling warm and fuzzy about… here are the 7 things...

The Best Western River North Hotel Sees 300% Increase in Revenue with New Progressive Web App

February 12, 2018

A Case Study on Delivering the Best Mobile User Experience on the Web. Denver, CO - ​Brewer Digital Marketing, announces the launch of Best Western River...

PR and Visibility for Your Start Up: Making the Right Moves

January 25, 2018

By Michael Frenkel, MFC PR Having worked with dozens of start up companies in the hospitality space, I get the question all the time: How do you allocate...

10 Most Influential Hospitality Trends and Insights to Start 2018

January 8, 2018

Jump start the year with our round up of the top trends and insights shaping the hospitality industry right now.  1. The hotel industry's automated...

TripAdvisor and Google Going Opposite Directions?

January 8, 2018

Metasearch has been a trendy topic lately in one way or another. First, with the constant reports of TripAdvisor’s Instant book disaster or that Google...

The Importance of Data Transparency in Hotel Marketing

December 27, 2017

By Tris Heaword Data has been a boon to marketers, but the recent rise of big data and analytics has also led to a lack of data transparency. This has...

10 Secrets for Stellar Email Opens & Click-Throughs

December 5, 2017

Best Practice Guide for Hotel Digital Marketers  Emails are the first, and often the last contact guests have with your hotel. The impact is the same as...

5 Ways AI Is Transforming Hotel Marketing

November 22, 2017

Artificial intelligence is enabling the hotel industry to do incredible things. From creating hyper personalized guest experiences to identifying unrecognized...

5 Things Hotel Marketers Are Thankful for This Thanksgiving According to Tambourine

November 22, 2017

For most, Thanksgiving is a time for football, traveling to see relatives and diet-busting feasts. It’s also the time of year we ask clients, colleagues...

[Infographic] Classic Resorts Nets a New Channel of Travelers by Launching Advocacy with Flip.to

November 16, 2017

Classic Resorts are getting introduced to their best audience yet at a scale, quality and value that's unmatched Orlando, FL — November 16, 2017...

Tambourine Shares Hotel Digital Talent: Why Is It so Hard to Find?

October 19, 2017

Hotel digital marketing requires an increasingly hard-to-find skillset. If you want to be successful in the hotel business, it’s now mandatory that you...

How Much Should I Spend on Paid Search for My Hotel?

October 19, 2017

Lisa McCreary | GCommerce Solutions | Search Marketing Manager We get this question all the time from prospective clients and new clients and it’s also...

Your Wine List Is Too Long

October 18, 2017

By Larry Mogelonsky, MBA, P. Eng. (www.hotelmogel.com) One of the fundamental marketing principles I abide by is: Keep It Simple Stupid. While that fourth...

5 Travelling Trends to Consider for Your 2018 Marketing Campaign

October 17, 2017

London UK/Spokane WA - October 17, 2017 - When it comes to marketing a hotel business you’re in for some tough competition. Being aware of the wider...

Tambourine Shares Why Hotel Management Companies are Obsessed with Marketing Costs

October 6, 2017

Hotel marketing costs are affecting profitability more than ever. With profit growth slowing in the lodging industry, the focus among hoteliers is now...

All Forces That Do Not Respect the Law Become Tyrannical

September 27, 2017

By Georges Panayotis Today, a major part of distribution and commercialization is in the hands of the Web giants. The advent of Internet has turned away...

Online Hotel Marketing — A Hotelier’s Guide to Inbound Marketing

September 25, 2017

When done correctly, it’s especially effective because it focuses on attracting and engaging the traveler without underestimating their knowledge and...

Are Hotels Coveting only Half of the Millennial Market? Part Two

September 21, 2017

By David M. Brudney, ISHC, Founder and Principal, David Brudney & Associates Part I dealt with understanding the millennials and their mindset - - now...

Tambourine Shares Why We Need to Talk About Hotel Marketing Metrics

September 21, 2017

Unfortunately for hotel marketers, our industry is drowning in metrics. From “look-to-book,” to unique visitors, to sentiment scores, to...

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