Close

Cart

Total $0.00

Checkout

NOVUM Hospitality has concluded its latest mega-deal, acquiring a conference hotel in Frankfurt-Niederrad at the start of 2018. Following a short refresh, which will take place during normal operations, the 4-star conference hotel with 396 rooms and 14 event spaces will, on the basis of a franchise agreement with IHG® (InterContinental Hotels Group), in future be run as Crowne Plaza Frankfurt Congress Hotel.

"On the basis of our productive and well-established partnership with IHG®, we are looking forward to running this 'big box' hotel, which is in a strategic location between Frankfurt airport and the city centre, under the Crowne Plaza brand," says David Etmenan, Chief Executive Officer and owner of NOVUM Hospitality.

Of the deal, Robert Shepherd, Chief Development Officer, IHG®, says, "This is our fifth deal in Germany with Novum Hospitality as part of an MDA partnership and we are looking forward to working with them to develop our market presence. Our Frankfurt team has all the skills and experience necessary to transform this hotel into a Crowne Plaza in the shortest possible time. We are convinced that the Crowne Plaza Frankfurt Congress Hotel will prove an extremely popular choice for visitors to one of the world's most important business centres."

Crowne Plaza® combines strong customer service with connectivity, innovative spaces and flexible shared working facilities, allowing business travellers to work productively and build good working relationships with their clients and colleagues.

Crowne Plaza® offers beautifully equipped rooms, its unique Sleep Advantage® programme, 24-hour gyms, healthy food and innovative partnerships. The brand thus provides a design-focused experience ideally suited to the technology and lifestyle needs of today's business traveller. Here guests can relax and recuperate, making their working hours more productive and their down-time more relaxing.

About NOVUM Hospitality

With 153 hotels and over 18,800 rooms in more than 65 locations throughout Europe, the family-run NOVUM Hospitality is one of Germany's largest hotel groups. Founded in 1988, NOVUM Hospitality has since 2004 been on a steady growth course under the dynamic leadership of managing director David Eteman. Under the brands of NOVUM Hotels, Select Hotels und niu, the portfolio comprises centrally located three-star and four-star hotels. NOVUM Hospitality is also a franchisee of the InterContinental Hotels Group, AccorHotels, Best Western Hotels & Resorts and Choice Hotels www.novumgroup.de

Contact: Carmen Majewski

presse@novumgroup.de / +49 40 600 808 336

Related News

NOVUM Hospitality and MERKUR Begin Construction on 144-Room niu Hotel in Stuttgart

IHG Signs with Cornerstone Partners Group for Kimpton Taipei Marking Brand First in Taiwan

Aramark Completes Purchase of Avendra for $1,350 Million

HK CTS Hotels and Kew Green Hotels Partner with IHG to Manage Hotels in Mainland China

IHG Celebrates Groundbreaking of New Brand, avid™ hotels, in Oklahoma City

IHG Partners with Ghelambo for 430-Room Dual-Branded Crowne Plaza and Holiday Inn Express Warsaw Hub, an IHG-First in Poland

IHG in Partnership with JEJUair Plan 2018 Opening of 300-Room Holiday Inn Express Hotel in Seoul, South Korea

IHG Partners with SAMHI to Expand Holiday Inn Express Portfolio in India

IHG ANA Hotels Group Japan, a Joint Venture, Enters Agreement to Launch New Hotel Indigo® Hakone Gora in Japan

Al Badr For Investments and Commercial Spaces Company Signs for First Crowne Plaza Hotel in Cairo

IHG Appoints Vivek Bhalla as the New Regional Vice President, South West Asia

Leisure Hotel Holding and IHG Enter Agreement for First Holiday Inn in Cape Town, Africa

Q3 2017 Financial Reports Round Up Part 1: IHG, AccorHotels, LaSalle

IHG Executes Four New Resort Signings in Southeast Asia that Includes Regions First Kimpton and New Market Entry for Hotel Indigo

Owned and Managed by SS Hoteis Eireli-ME, 209-Room Holiday Inn Goiânia Opens in Brazil

IHG Signs Three Management Contracts to Introduce Kimpton Hotels & Restaurants to Asia

NOVUM Hospitality Signs Joint Development Contract with Stonehill Group for niu Hotel in Nuremberg

Kingston Holdings International Limited & IHG Sign Management Agreement for New Holiday Inn and Suites in Dubai Business Bay

NOVUM Hospitality Developing niu Bricks in Hamburg with S&P Commercial Development GmbH

IHG Appoints Claire Bennett as Chief Marketing Officer

All News »

Please login or register to post a comment.