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Summer’s officially here (for half the globe, at least), and hoteliers worldwide have the opportunity to capitalize on the influx of eager travelers searching for a memorable getaway. However, every market is different, and your digital strategy should be a direct response to the conditions of your personal hospitality climate. What are you to expect in the coming months, and how should you respond? What characteristics of your hotel’s destination should you focus on and mold your strategy around?

Luckily, we’ve done the hard work for you. In this summer’s Hotel Horoscope, we’re advising twelve unique hotel markets on how to best optimize your digital strategies over the next few months. Take a look, and read the latest issue of the Hotel360 Magazine for more hospitality best-of-breed digital technology, consulting and marketing insights.

About HEBS Digital

Founded in 2001, the firm is headquartered in New York City and has global offices in Las Vegas, London, Europe, Singapore and Auckland. Through its Smart Guest Acquisition Suite, including the smartCMS®, Smart Personalization Engine, Smart Data Marketing, and full-stack digital consulting and marketing solutions, HEBS Digital helps hoteliers drastically boost direct bookings, lower distribution costs, and increase lifetime value of guests.

Part of Hotel360 Technologies, HEBS Digital and Serenata CRM, the most comprehensive Hotel CRM Suite today, are the creators of the hospitality industry’s first Fully-Integrated 360-Degree Guest Engagement & Acquisition Platform.

A diverse client portfolio of top-tier luxury and boutique hotel chains, independent hotels, resorts and casinos, franchised properties and hotel management companies, convention centers, spas, restaurants, DMO and tourist offices across the globe are all benefiting from HEBS Digital’s direct online channel strategy and digital marketing expertise.

HEBS Digital’s technology, website design and digital marketing services have won more than 400 prestigious industry awards, including World Travel Awards, HSMAI Adrian Awards, Stevie Awards (American Business Awards), Travel Weekly’s Magellan Awards, and more.

The HEBS Digital team is comprised of thought leaders, a diverse team of experts comprised of over 33 nationalities speaking over 22 languages. Contact HeBS Digital’s consultants at 1 (800) 649-5076 (North America), +44 (0) 7730 779 213 (London), +64 (0) 9 889 8489 (Australia, New Zealand, South Pacific), +65 9005 1589 (Asia), or success@hebsdigital.com.

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Contact: Mariana Mechoso Safer

mariana@hebsdigital.com / (212) 752-8186

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